Web development is more than just putting up a page with words and images. It is making sure that your content is professional, well written with proper structure, and flows. You want your visitors to go beyond your front page. If your site looks unprofessional, or badly written, visitors are most likely to go to another site.
A proper web site should have the right keywords in place in the right areas in order for search engines to pick them up easily. Your html, asp, php, or what ever technology you are writing in is proper and with no errors. The last thing a user wants to experience is a 404 (error) page, they will probably not return to your site.
Proper navigation and a site map for search engines.
All pages in place and in the right area.
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Web Design
We wanted to list design separately from development, because it differs a bit.
Design, is coming up with original ideas with graphics and layouts that will catch a user's eyes, and encourage them to enter past your landing page, also known as your home page.
If a user hits a web site that is dull or not that exciting, they are most likely to leave without entering.
